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ComparisonLast updated on 9 July 2025

Juno vs Brooklyn Bedding Plank Firm vs Purple Premier 3 vs Wright W1.27 vs Brunswick vs Helix Plus

Easily compare the Brooklyn Bedding Plank Firm vs Juno Mattresses side-by-side.

Juno mattress on Mattress Zone Canada
Brooklyn Bedding Plank mattress on Mattress Zone Canada
Purple Premier 3 mattress on Mattress Zone Canada
Wright W1.27 mattress on Mattress Zone Canada
Brunswick mattress on Mattress Zone Canada
Helix Plus mattress on Mattress Zone Canada
Latest Promotions

Buy a mattress and get FREE Bedding Bundle (Pillows + Sheet Set + Mattress Protector)

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Flash Sale - 30% Off Sitewide. Use Promo Code : FLASH30.

See Brooklyn Bedding website

Quick Deals! Up to 30% off bedding, pillows + more.

See Purple Website

Get $200 off mattresses. Use our code MZONE200 at checkout. Cannot be used when on-site offers are running.

See offer

Brunswick Has Been Discontinued. Mattress warranty information and customer support are now available through LoganandCove.ca.

See offer

Fourth of July Sale! 25% OFF SITEWIDE Use code: JULY25

See Helix Website

At a glance

Recommended For
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The Brooklyn Bedding Plank mattress is ideal for individuals who prefer a highly supportive sleeping surface and require a firm mattress to alleviate back pain or provide proper spinal alignment. Its customizable comfort levels make it a versatile option for a range of sleepers who want the option to adjust their sleeping surface as needed. It is also a good choice for couples or those who share a bed with a restless sleeper, as its excellent motion isolation capabilities ensure a peaceful and undisturbed sleep. Additionally, its durable construction makes it a good investment for those looking for a long-lasting and supportive mattress. Overall, the Plank mattress is ideal for those who prioritize support and firmness over plushness and softness, and who are looking for a high-quality and durable mattress at an affordable price point.
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What we like
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1. Unmatched Firmness: The Brooklyn Bedding Plank mattress is designed to provide the firmest sleeping surface on the market, making it an ideal option for those who prefer a highly supportive feel. Its unique construction eliminates the need for a traditional box spring, providing a more stable and supportive foundation. 2. Customizable Comfort: The Plank mattress offers a unique flippable design, with one side being ultra-firm and the other side being firm. This allows sleepers to customize their comfort level to their individual preferences and needs, making it a versatile option for a range of sleepers. 3. Durable Construction: The Plank mattress is made with high-quality materials that are designed to last. Its solid construction eliminates the need for frequent flipping or rotating, ensuring that it will maintain its shape and support for years to come. 4. Excellent Motion Isolation: The Plank mattress's design includes multiple layers of foam and support materials that absorb and isolate motion, making it an excellent choice for couples or those who share a bed with a restless sleeper. 5. Affordable Price: Despite its high-quality materials and advanced design features, the Plank mattress is priced affordably, making it an excellent value for those looking for a supportive and durable mattress without breaking the bank.
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Keep in Mind
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1. Limited Comfort Options: While the Plank mattress's ultra-firm and firm options may be ideal for those who prefer a highly supportive sleeping surface, it may not be the best fit for those who prefer a softer, more plush feel. The lack of options in terms of comfort levels may limit its appeal to a certain segment of sleepers. 2. Heavy and Difficult to Move: Due to its solid construction and high-density materials, the Plank mattress can be quite heavy and difficult to move, especially for those who live alone or have limited physical mobility. This may be a consideration for those who need to move their mattress frequently or who plan on relocating in the near future.
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Essential Mattress Info

Brand
GoodMorning.comBrooklyn Bedding (Canada)Purple (Canada)Wright (Canada)GoodMorning.comHelix (Canada)
About
Mattress Type
All FoamAll FoamHybrid (coils, foam & polymer grid)All FoamHybrid (coils and foam)Hybrid (coils and foam)
Prices
Video
Certifications
CertiPur-US®
CertiPur-US®CertiPur-US®CertiPur-US®CertiPur-US®✕CertiPur-US®
OEKO-TEX®
✕✕✕✕✕OEKO-TEX®

Trial & Warranty

Trial Period
✓✓✓✓✓✓
Trial Period (nights)
120120100120120100
Warranty Length (years)
151010151515

Firmness Options

One Firmness Fits All?
✓✕✓✓✓✓
Adjustable Firmness
✕✓✕✕✕✕
Half-Half Firmness
✕✕✕✕✕✕
Selectable Firmness
✕✕✕✕✕✕
Flippable / Reversible Firmness
✕✓✕✕✕✕
Firmness Info
A universally popular medium-firm comfort that will be perfect for most sleepers - whether you sleep on your side, back or stomach. Not convinced? Give it a try you have a 120 nights risk-free home sleep trial.
Our dual comfort design offers two variations: the top side of the mattress is firm; the bottom side is ultra-firm, allowing for an easily flippable, highly customizable sleep.
The 3-inch Purple Grid™ layer is optimal for sleep position changers. Perfect balance of soft and firm for couples with mixed mattress-feel preferences who share the same bed.
Petite customers (115-pounds or less) tend to prefer The Purple Premier, as their pressure points are better cradled due to a thicker Purple Grid. Similarly, customers who weigh 250-pounds or more have expressed a common interest in The Purple Premier, as it offers a bit more support.
It rates as a medium-firm mattress, but really combines the best of both firm and soft products. It's the perfect balance of comfort and support. Our provides superior pressure relief, with little bounce, and zero motion transfer. Essentially you feel like you're floating on a cloud. Unlike other memory foam mattresses, we sped up our foam's response rate so that you don't sink too far down into the core, and so you don't feel stuck in the foam.
Brunswick has a medium-firm feel with an incredibly soft, plush pillow-top. This firmness rating was based on the evaluations of independent testers prior to Brunswick being released for sale. Regardless of how you sleep, Brunswick is designed to provide support and comfort for every sleep position.
Medium feel top of the bed you need - not too firm, not too soft. Rated a 7 to 8 on the firmness scale. Maximum support - to help provide maximum support for people with high BMIs.

Mattress Construction

Materials Overview
Juno is an eight inch mattress with two foam layers:
  • FullBody Cooling Gel Foam
  • Durable TotalSupport Foam.
Inspired by the minimalist approach to sleep in the Far East, the Plank is the firmest, flattest, healthiest way to sleep. It has 4 layers of construction:
  • 0.75" Quilted Top
  • 2" TitanFlex™ Foam
  • 7" High-Density Base Foam
  • 1.5" Quilted Bottom.
The Purple Premier 3 is made with ultra-high-quality materials engineered for the perfect synergy of durability, luxury, and No Pressure Support:
  • 3" Hyper-Elastic Polymer™ material in Puple Grid™. Non-toxic polyethylene copolymer powder coating
  • 1" High-density cushioning foam help the transition between layers for optimal comfort
  • 7.5" Responsive Support Coils. The gauge of the coils are 13.75 and use 95% recycled steel.
4 layers of construction:
  • 1.5" 4lb Density 10 ILD 3Below Gel-Infused Memory Foam
  • 2" 3lb Density 18 ILD Polymer-Reinforced ZeroG Foam
  • 1.5" 5lb Density 20 ILD Polymer-Reinforced ZeroG Foam
  • 6" 1.8lb Density 30 ILD Base Foam.
The Brunswick spring mattress is designed to feel instantly familiar. It has all the features that make a bed a classic, with a few modern materials to make it even better.
  • Hemp-blend cover
  • Euro-Top: Holofibre Fill & Gel Memory Foam
  • Gel Memory Foam
  • Zoned Lumbar Support Eco Foam
  • Zoned Lumbar Support Multi-tempered Pocketed Spring with Full Foam Encasement (Edge Support).
The Helix Plus is designed for Plus Size and Big & Tall and offers maximum support with a medium feel, it has five layers of construction:
  • Tencel Cover
  • 1.5" Helix Dynamic Foam
  • 1" Gel Memory Foam (Density: 4.0 lb)
  • 1.5" Memory Foam Plus
  • 8" Body Shaped Innersprings with reinforced perimeter
  • 0.5" DuraDense Base Foam.
Comfort Info
Sleep better by sleeping cooler. Juno's breathable design will help you sleep comfortably without overheating.
Engineered to reduce pressure on your circulatory system the Plank provides for better blood flow - and better lower back support, compelling you to inhale more oxygen while you snooze.
The Purple Grid™ has thousands of open air channels that feel cool as you lie doown and neutralize your body heat throughout the night so you sleep comfortably all night long.
Four layers of high-density memory foam, refined through two years of R&D and 27 rounds of prototyping to provide the perfect balance of comfort, support, responsiveness, and breathability.
Temperature Regulation
The Brunswick mattress incorporates multiple cooling features: the moisture-wicking properties of the hemp-based cover; the heat-dissipating qualities of cooling gel memory foam; the lightweight, pocketed springs that actively circulate air as you change positions.
Ultra breathable cover and hybrid design increase airflow to keep the mattress cooler. No more sweaty nights.
Support Info
The motion-isolating base foam means an movement from your sleeping partner throughout the night will be barely noticed.
The Plank offers a firmer, flatter, flippable surface for a neutral spine position that's better for your back and posture overall.
The hyper-elastic polymer gel Grid immediately flexes to support your position and springs back into place as you readjust or move.
The Purple Grid™ is designed to dynamically flex under pressure so it cradles pressure points like your hips and shoulders while still supporting the rest of your body.
A border using high density foam creates reinforced edge support.
Our four-layer weightless foam system combines a plush top layer with increasingly firmer base layers, to deliver an optimal combination of comfort and support. We refined our mattress through 27 rounds of testing, optimizing for pressure-relief at all five key pressure points. We tested a range of body types and sizes, ensuring that the W1.27 would be supremely comfortable for almost all people, while still providing full body support.
Targeted Lumbar Support
Lower back pain can prevent you from doing the things you love. On the other hand, a mattress with proper support can significantly improve your quality of life. The central third of the Brunswick mattress uses reinforced pocketed springs. No matter which sleep position you prefer, your body and your back will be properly supported.
Reinforced Edge Support
Proper edge support extends the usable surface of the mattress, giving you more room to spread out in bed. Brunswick’s edge-to-edge support system helps maintain the overall structural integrity of the bed.
The new Helix Plus has higher density foams to match heavier sleepers and provide increased durability. The coil unit has best in-class edge support, so plus size sleepers never feel like they're falling off the mattress. An extra layer of high density, 4 pound foam is included in one of the three foam layers to help provide maximum support for people with high BMIs.
Comfort Specs
Open-cell foam allows air to move and this is infused with gel to assist with dissipating the heat to keep you cool all night long so you won't wake up hot.
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Air circulates more easily through the interior coils, which perfectly complement the Grid's built-in air channels and temperature-neutral gel material.
To keep our mattress from overheating, we developed an extraordinary new foam called 3BELOW™. It's a fully breathable, open-cell material, infused with heat-conductive gel particles. That means it actually draws heat from your body and disperses it throughout the mattress so it escapes more quickly. As a result, the W1.27 sleeps three degrees cooler than other foam mattresses, right in the sweet spot for deep, uninterrupted sleep.
Premium Memory Foam
The modern gel foams in the Brunswick mattress regulate temperature better, giving you a cooler and more comfortable sleep. Memory foam reforms quickly back to its original shape, so it feels like you're sleeping on your bed, not in it.
Our special latex-foam hybrid alternative, designed to be denser to contour to your body.
Uniquely pressure relieving, we use 4 pound Memory Plus Foam - a special, ultra dense and extra durable Helix blend.
Support Specs
The top layer of FullBody Cooling Gel Foam contours your body, reducing pressure points, meaning you'll wake up refreshed. The Durable TotalSupport Foam gives you proper support for all sleeping positions.
A 2" layer of our firmest transitional TitanFlex™ foam adds deep compression support.
A 7" high density base foam ensures durability and stability for the life of your bed.
Responsive Support Coils
Individually wrapped stainless steel coils pair with the Grid™ to offer dynamic pressure relief and support. Each coil is wrapped in responsibly sourced premium noise-reducing fabric.
The Purple Grid™ is a flexible gel material that instantly adapts to your body and sleep position, providing soft support where you want it and firm support where you need it. This material is organized in a grid formation, which creates walls that can support or fold, depending on how much pressure it receives. It's durable enough to last decades so you won't develop a body impression. And it buckles under specific pressure, which provides excellent motion isolation so you don't feel someone else move in the bed.
The core of our W1.27 is 100% viscoelastic memory foam. We tested every possible material, including memory foam, latex foam, coils, coil / foam hybrids, hand-rolled cotton, horsehair, and found that memory foam gives us the greatest precision in crafting a truly great product. We've made the best memory foam mattress on the market. The W1.27 achieves unparalleled balance, meaning that it's supremely comfortable to lay on, but also provides better body support than other products.
Body Contouring
The memory foam layers instantly conform to the unique shape of your body, offering extra support and pressure-point relief wherever it's needed.
Independent Motion Isolation
Individually wrapped steel springs compress to the natural curves of your body. The result is incredible and precise support. Because the springs act independently, movement on one side of the bed won't disturb the other. Not every spring is compressed at once, so your mattress stays supportive for longer.
Firm Memory Foam provides ergonomic support and cushioning, the transition layer has a higher IFD to match your body type. Extra support.
Hundreds of individual taller coils designed to cradle and support heavier weight. Reinforced perimeter to provide edge support.
The bottom foam layer of the mattress provides base support and durability to the entire mattress.
Fabric Specs
Juno is wrapped in a stylish and patriotic knit cover featuring maple leaves and a modern grey and white design - a shame you'll be covering it with sheets, right? This fabric is a finely knit poly cotton which makes it soft, comfortable and durable.
The flippable design of the Plank allows you to choose your ideal firmness level: a .75" quilted top layer, patterned with continuous stitching, ensures zero loft for an ultra-firm sleep experience - or, flip the mattress, and a 1.5" quilted layer, patterned with tack-and-jump stitching, creates minimal loft for a firm sleep experience.
StretchMax Cover
Boasting even more stretch, the soft top material allows you to feel the full benefits of the Purple Grid™, while ultra-breathable woven side panels encourage airflow.
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While the spring construction provides familiar comfort, a fresh approach was taken with the cover. It's made with a hemp-blend fabric (polyester, hemp and spandex) that brings a number of unique properties, while also enriching Canadian farmland. It's stronger, less expensive, hypoallergenic and more eco-friendly. Hemp fibres have three times the tensile strength of cotton, making for a more durable and longer-lasting cover. Hemp is naturally hypoallergenic and non-irritating. It stands up better to mold, bacteria, and other allergens.
Each Plus mattress comes with our Ultra Breathable Tencel technology designed to increase airflow and to keep you cool.
Manufactured in
🇨🇦CanadaUnited StatesUnited StatesUnited StatesCanadaUnited States

Suitability

Side Sleepers
✓✓✓✓✓✓
Back Sleepers
✓✓✓✓✓✓

Size & Weight

Twin
✓✓✕✓✓✓
Twin Dimensions
74.5 x 38 x 8 "75 x 38 x 11 "✕75 x 39 x 11 "75 x 38 x 12 "75 x 39 x 12.5 "
Twin Weight (lb)
30✕6557
Twin XL
✓✓✓✓✓✓
Twin XL Dimensions
79.5 x 38 x 8 "80 x 38 x 11 "80 x 38 x 12 "80 x 39 x 11 "80 x 38 x 12 "80 x 39 x 12.5 "
Twin XL Weight (lb)
33916559
Full
✓✓✕✓✓✓
Full Dimensions
74.5 x 52.5 x 8 "75 x 53 x 11 "✕75 x 54 x 11 "75 x 53 x 12 "75 x 54 x 12.5 "
Full Weight (lb)
43✕7572
Queen
✓✓✓✓✓✓
Queen Dimensions
79.5 x 59.5 x 8 "80 x 60 x 11 "80 x 60 x 12 "80 x 60 x 11 "80 x 60 x 12 "80 x 60 x 12.5 "
Queen Weight (lb)
491458579
King
✓✓✓✓✓✓
King Dimensions
79.5 x 75.5 x 8 "80 x 76 x 11 "80 x 76 x 12 "80 x 76 x 11 "80 x 76 x 12 "80 x 76 x 12.5 "
King Weight (lb)
641769595
Cal King
✓✓✕✓✓✓
Cal King Dimensions
83.5 x 71.5 x 8 "84 x 72 x 11 "✕84 x 72 x 11 "84 x 72 x 12 "84 x 72 x 12.5 "
Cal King Weight (lb)
64✕9593

Delivery

Delivery Cost
FREEYESFREEFREEFREEYES
Delivery Info
Shipping is free and fast (usually ships within 1 to 7 business days) to 99% of Canadian households. There may be a shipping fee for some remote locations.
Shipping to Canada is done via UPS. For Canadian orders, it can take 3-5 business days after processing. All taxes and duties are included. Shipping calculated at checkout.
Our products come to you in 3-5 business days via shipping courier for small parcels (such as pillows and sheets) and various larger parcels like a mattress in a box. Larger parcels (such as mattresses, beds, etc.) are delivered via our own White Glove Delivery. Although we cannot ship to P.O boxes, our White Glove Delivery can even deliver on weekends by request.
We ship anywhere in the United States and Canada. We offer two options for mattress deliveries - both 100% free. First, we can provide full in-home installation. This typically takes 4-9 business days. Alternatively, if you want your mattress faster, we can ship directly to your door, in 2-7 business days.
The Brunswick mattress ships to all Canadian provinces and territories. Shipping is free to most areas, but remote locations may require a shipping fee. It normally takes 1 to 3 business days to process your order, followed by 1 to 5 business days for your mattress to be delivered.
Your Helix Mattress is gently compressed, rolled, and put in a box that's about the size of a bag of golf clubs for easy shipping! Packaging dimensions are 16" x 16" x 48", and we ship via FedEx Ground direct from the manufacture to your door. Canadian orders *may* incur a shipping fee as well as a Customs Tax. These additional fees are applied during checkout.
Prices
Latest Promotions

Buy a mattress and get FREE Bedding Bundle (Pillows + Sheet Set + Mattress Protector)

See offer

Flash Sale - 30% Off Sitewide. Use Promo Code : FLASH30.

See Brooklyn Bedding website

Quick Deals! Up to 30% off bedding, pillows + more.

See Purple Website

Get $200 off mattresses. Use our code MZONE200 at checkout. Cannot be used when on-site offers are running.

See offer

Brunswick Has Been Discontinued. Mattress warranty information and customer support are now available through LoganandCove.ca.

See offer

Fourth of July Sale! 25% OFF SITEWIDE Use code: JULY25

See Helix Website