Purple Plus vs Wright W1.27

One perfect bed, no more morning blues. Purple gives the best of both firm and soft with our pressure-erasing Purple Grid™.

It rates as a medium-firm mattress, but really combines the best of both firm and soft products. It's the perfect balance of comfort and support. Our provides superior pressure relief, with little bounce, and zero motion transfer. Essentially you feel like you're floating on a cloud. Unlike other memory foam mattresses, we sped up our foam's response rate so that you don't sink too far down into the core, and so you don't feel stuck in the foam.

The Purple Plus has our signature gel Grid paired with our most premium comfort foam to give you just the right mix of support and cushioning:

• 2" Hyper-Elastic Polymer™ material in Puple Grid™. Non-toxic polyethylene copolymer powder coating
• Premium Comfort Foam layers.

4 layers of construction:

• 1.5" 4lb Density 10 ILD 3Below Gel-Infused Memory Foam
• 2" 3lb Density 18 ILD Polymer-Reinforced ZeroG Foam
• 1.5" 5lb Density 20 ILD Polymer-Reinforced ZeroG Foam
• 6" 1.8lb Density 30 ILD Base Foam.

Optimal Temperature
With over 1,400 air channels build into the temperature-neutral Grid and premium breathable foams used in the base, you will stay comfortable all night.

Four layers of high-density memory foam, refined through two years of R&D and 27 rounds of prototyping to provide the perfect balance of comfort, support, responsiveness, and breathability.

A revolutionary mattress designed for just about everyone. It's designed to not only help you get better sleep, but to soothe joints, release pressure on the hips and shoulders, and support the neck and back. The hyper-elastic gel Grid immediately flexes to support your position and springs back into place as you readjust or move. It's designed to make bedtime the highlight of your day!

Our four-layer weightless foam system combines a plush top layer with increasingly firmer base layers, to deliver an optimal combination of comfort and support. We refined our mattress through 27 rounds of testing, optimizing for pressure-relief at all five key pressure points. We tested a range of body types and sizes, ensuring that the W1.27 would be supremely comfortable for almost all people, while still providing full body support.

Purple's column design allows air to flow freely, preventing moisture trapping, extending the life of the mattress, and providing cleaner, more comfortable sleep. Thanks to the free air flow design and patented polymer materials, Purple naturally sleeps much cooler than memory foam, latex, and other mattress technology.

To keep our mattress from overheating, we developed an extraordinary new foam called 3BELOW™. It's a fully breathable, open-cell material, infused with heat-conductive gel particles. That means it actually draws heat from your body and disperses it throughout the mattress so it escapes more quickly. As a result, the W1.27 sleeps three degrees cooler than other foam mattresses, right in the sweet spot for deep, uninterrupted sleep.

The Purple Grid™ is a flexible gel material that instantly adapts to your body and sleep position, providing soft support where you want it and firm support where you need it. This material is organized in a grid formation, which creates walls that can support or fold, depending on how much pressure it receives. It's durable enough to last decades so you won't develop a body impression. And it buckles under specific pressure, which provides excellent motion isolation so you don't feel someone else move in the bed.
Premium Comfort Foam: Enjoy the plush feeling of premium comfort foam. A perfect sidekick to the Purple Grid™, it enhances the Grid's response by hugging your unique shape and bouncing back when you move. It also isolates motion for uninterrupted sleep.

The core of our W1.27 is 100% viscoelastic memory foam. We tested every possible material, including memory foam, latex foam, coils, coil / foam hybrids, hand-rolled cotton, horsehair, and found that memory foam gives us the greatest precision in crafting a truly great product. We've made the best memory foam mattress on the market. The W1.27 achieves unparalleled balance, meaning that it's supremely comfortable to lay on, but also provides better body support than other products.

Cooling Cover
This breathable cover provides even greater airflow for your mattress, which helps keep your body temperature comfortable all night. Plus, its cool to the touch for refreshing relief the moment you lie down.

Our products come to you in 3-5 business days via shipping courier for small parcels (such as pillows and sheets) and various larger parcels like a mattress in a box. Larger parcels (such as mattresses, beds, etc.) are delivered via our own White Glove Delivery. Although we cannot ship to P.O boxes, our White Glove Delivery can even deliver on weekends by request.

We ship anywhere in the United States and Canada. We offer two options for mattress deliveries - both 100% free. First, we can provide full in-home installation. This typically takes 4-9 business days. Alternatively, if you want your mattress faster, we can ship directly to your door, in 2-7 business days.